Prioritize & Segment

Spot accounts that matter, deliver meaningful messaging

Your GTM teams shouldn't be guessing which accounts to work. Focus their efforts on objectively prioritized accounts, then segment & message based on identified needs.

Speak to our teamExplore more
Analyse your customers

Understand your best customers. Objectively

Stop the guessing what makes a a great customer. Run correlation analysis on your best customers, and determine what is objectively true about those you're seeing success with. With in-depth data enriched across your entire market, finally determine the datapoints which correlate with revenue.

Run your analysis
ChatGPT said: Alt text: "GoodFit.io analysis interface showing Tech Sequencing panel with correlation scores. Outreach has a score of 6.5 with a purple progress bar, Groove has a score of 0.6 with a shorter bar, and additional options include Software Has Trial, Team Sales Cnt, and Tech CRM.
GoodFit.io scoring interface showing account prioritization criteria. Examples: Employee count less than 331 with score 8.3, Team BI count between 130 and 620 with score –4.1, and Hiring skills containing data modelling with score 6.6.
Prioritize your accounts

Invest in the accounts most likely to buy

Prioritize & score accounts based on their attributes and similarity to those determined as the “best”. Configure, override and control scoring end-to-end. Know which customers you’re prioritizing and why, and say goodbye to the black box.

Build your score
Segment based on needs

Match message to market, stay relevant

Segment your market based on a message & value proposition that will resonate. Do so with ultimate flexibility, whether segmenting by competitor, ACV, or which accounts you ‘d like your reps to work vs. engage programmatically.

Setup your segments
GoodFit.io segmentation interface showing filters. Top segment: Location set to United States and Canada with Gillion Score between 25 and 50. Bottom segment: Location set to United Kingdom, Germany, and France with Gillion Score greater than 50.

The data we're getting from GoodFit around hiring for specific personas that change over time can help us build a more sophisticated score. Building a trigger-based model that allows SDRs to be notified without having to go dig through Salesforce.

Morgan Cilburn
Senior Manager Sales Development, Chili Piper

Learn more from GoodFit & other commercial leaders

Webstacks Unlocking ABM

Execute a scalable ABM strategy while keeping conversations personal

Read more

How Chili Piper grew ACV by over 25% and saved reps 20 hr a month

25% ACV increase and 20hrs per rep saved

Read more

Prioritize and Segment today

Tell us about your target market and GTM strategy – we’ll help you shape the perfect dataset to succeed.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.